Real-life applications of the Value Creation Wheel

Business Applications of VCW

VCW 4 KTA: Flood Risk in Australia

KTA applies the Value Creation Wheel to pinpoint the ideal market for its flood-focused EO services, targeting New South Wales, Australia, with a volunteer integration component.

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VCW 4 AF8: Sustainable Fishing in Japan

AF8 applies the Value Creation Wheel to identify Kyushu, Japan, as the ideal market for its sustainable fishing monitoring service, targeting government agencies, conservation agencies, and large fishing corporations.

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VCW 4 Sensyf: Unlocking Earth Observation Markets

This project employed the VCW framework to determine the highest potential market for Sensyf, a cutting-edge Earth Observation technology, focusing on agriculture due to its long-term market prospects.

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VCW 4 Sugar Alert: Revolutionizing Diabetes Monitoring

This project utilized the VCW to develop Sugar Alert, an add-on for glucose monitors, employing flexible batteries to provide real-time alerts for diabetic patients, aiming to improve their quality of life.

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VCW 4 Galp: Charging, Batteries, and Biomethane

This project addresses three distinct challenges in the energy sector using the VCW Funnel methodology, focusing on electric vehicle charging, battery repurposing, and biomethane utilization.

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VCW for DEIMOS Engenharia: Identifying the Most Attractive International Market for MyFARM

This project utilizes the Value Creation Wheel (VCW) framework to identify the most attractive international market for MyFARM, an irrigation decision support system developed by DEIMOS Engenharia. The analysis focuses on a structured, stakeholder-driven approach to market selection.

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VCW for DCG Lab Academy: Expanding into the Pension Funds Industry

This project utilizes the Value Creation Wheel (VCW) framework to identify the most suitable industry for DCG Lab Academy, an education technology company, to expand into and achieve 500,000 euros in revenue by the end of 2024. The analysis focuses on the pension funds industry.

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VCW 4 Nextland: Empowering Agriculture Through Data

This project aimed to develop a comprehensive solution for agricultural associations using the VCW framework. The team analyzed market needs, identified key stakeholders, and formulated a digital platform and educational program. The process involved extensive market research, stakeholder interviews, and iterative refinement, resulting in a solution designed to enhance production optimization and risk transparency for farmers.

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