This project employed the VCW framework to determine the highest potential market for Sensyf, a cutting-edge Earth Observation technology, focusing on agriculture due to its long-term market prospects.

This project utilized the VCW to develop Sugar Alert, an add-on for glucose monitors, employing flexible batteries to provide real-time alerts for diabetic patients, aiming to improve their quality of life.

This project focuses on identifying a new medical market for WhyMob's transplantation solution, utilizing the Value Creation Wheel (VCW) framework.

This case study demonstrates how the VCW came up with solutions to address the declining sales of the magazine Surf Portugal.

This project addresses the challenge of increasing the sales volume of Limiano cheese slices, utilizing the Value Creation Wheel (VCW) framework.

This project utilizes the Value Creation Wheel (VCW) framework to identify the most attractive international market for MyFARM, an irrigation decision support system developed by DEIMOS Engenharia. The analysis focuses on a structured, stakeholder-driven approach to market selection.

DA2, a Portuguese startup, utilizes the VCW framework to identify Málaga, Spain, as the most attractive market for its Earth Observation (EO) services, aimed at providing comprehensive data and insights to aquaculture enterprises.