Real-life applications of the Value Creation Wheel
Business Applications of VCW
VCW 4 F6A: Precision Agriculture Insights
F6A uses the Value Creation Wheel to identify a niche market for its service, which helps agricultural consultants improve crop yields via early stress detection.
VCW 4 Agriculture: NextLand's Data Edge
NextLand uses the Value Creation Wheel to improve agricultural efficiency by bridging the gap between complex EO data and practical, on-farm application, globally.
VCW for NextLand: Reaching 10% of the Italian Agriculture Market
This project focuses on developing a go-to-market strategy for NextLand to capture 10% of the Italian agriculture market by 2022, utilizing the Innovation Value Creation Wheel (VCW) framework, with a focus on public authorities as clients.
VCW 4 NextLand: Real-time Tree Health Monitoring
This project utilizes the Value Creation Wheel (VCW) framework to develop a solution for forestry associations that lack information to fully understand tree diseases. The result is Health for Trees, a platform that provides real-time information about tree health using satellite images.
VCW for DEIMOS Engenharia: Identifying the Most Attractive International Market for MyFARM
This project utilizes the Value Creation Wheel (VCW) framework to identify the most attractive international market for MyFARM, an irrigation decision support system developed by DEIMOS Engenharia. The analysis focuses on a structured, stakeholder-driven approach to market selection.
VCW for RevoCrop: Crop Optimization
RevoCrop provides Earth Observation solutions for optimized crop planning. Improve water usage, yields, and sustainability for large farms in Andalusia, Spain.
VCW for C3A: Sustainable Agriculture
C3A provides understandable Earth Observation reports for agriculture in New South Wales. Enhance water efficiency and contribute to sustainable food production.
VCW 4 Nextland: Empowering Agriculture Through Data
This project aimed to develop a comprehensive solution for agricultural associations using the VCW framework. The team analyzed market needs, identified key stakeholders, and formulated a digital platform and educational program. The process involved extensive market research, stakeholder interviews, and iterative refinement, resulting in a solution designed to enhance production optimization and risk transparency for farmers.