Real-life applications of the Value Creation Wheel

Business Applications of VCW

Urban Mobility, CO2 Reductions, Earth Observation Commercialization, Energy, International Business, Space Business, Marketing Luis Lages Urban Mobility, CO2 Reductions, Earth Observation Commercialization, Energy, International Business, Space Business, Marketing Luis Lages

VCW 4 FTA: Wind Energy Optimization in Germany

FTA uses the Value Creation Wheel to identify Lower Saxony, Germany, as the optimal market for its Earth Observation-based wind resource assessment service, targeting wind farm developers and planners.

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Energy, Sustainability, Marketing, Brand Management, Product Improvement, New Product Development, Strategic Decision Making Luis Lages Energy, Sustainability, Marketing, Brand Management, Product Improvement, New Product Development, Strategic Decision Making Luis Lages

VCW for Prio: Accelerating EcoDiesel B15 Launch

This project addresses the challenge of accelerating the launch of Prio's EcoDiesel B15 through a strategic promotion campaign, utilizing the Value Creation Wheel (VCW) framework.

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Energy, Innovation, Strategic Decision Making, Sustainability, Tech Transfer, Product Improvement, Operations Luis Lages Energy, Innovation, Strategic Decision Making, Sustainability, Tech Transfer, Product Improvement, Operations Luis Lages

VCW 4 Galp: Charging, Batteries, and Biomethane

This project addresses three distinct challenges in the energy sector using the VCW Funnel methodology, focusing on electric vehicle charging, battery repurposing, and biomethane utilization.

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