Real-life applications of the Value Creation Wheel
Business Applications of VCW
VCW 4 Klimt Arthaus: European Customer Acquisition
This project addresses the challenge of identifying the best European country for Klimt Arthaus to target for customer acquisition, utilizing the Value Creation Wheel (VCW) framework.
VCW for Bleisured: Attracting New Homeowners
This project utilizes the Value Creation Wheel (VCW) framework to address the challenge of attracting new homeowners to work with Bleisured, a property management company in Lisbon. The team developed two primary solutions: targeting Golden Visa communities online and implementing a referral program.
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