VCW for CMPJ: Raising Financial Resources for the New Facility

Implementing a co-creation process to identify and prioritize fundraising strategies for the new CMPJ facility.

How to raise financial resources to support the children/adolescents in the new CMPJ facility?

This project utilizes the Value Creation Wheel (VCW) framework to address the challenge of raising financial resources to support the children/adolescents in the new CMPJ facility. The analysis focuses on implementing a co-creation process to identify and prioritize fundraising strategies.

Overview:

CMPJ is building a new facility to better care for 40 children and adolescents. The challenge is to raise the necessary financial resources to complete the project. The team implemented a co-creation process involving internal and external stakeholders to generate and prioritize fundraising ideas. The VCW framework was used to guide the process.

Process:

The team defined the problem, identified potential stakeholders, and established criteria for evaluating fundraising ideas. They implemented a co-creation process involving internal and external stakeholders, generating over 200 ideas. The VCW framework was used to prioritize ideas based on their potential to generate value for CMPJ. The team then developed action plans for the selected ideas.

Key Takeaways:

  • Co-creation is Effective: Involving internal and external stakeholders in the fundraising process generates diverse and innovative ideas.

  • Prioritization is Crucial: Using criteria to prioritize ideas ensures that the most valuable and feasible strategies are implemented.

  • Action Plans are Essential: Developing clear action plans for each fundraising strategy increases the likelihood of success.

  • Continuous Learning is Important: The VCW framework provides a valuable learning experience that can be applied to future projects.

Conclusion:

CMPJ's strategic use of the VCW framework demonstrates how a collaborative and data-driven approach can lead to effective fundraising strategies. By involving stakeholders and prioritizing ideas, CMPJ is well-positioned to raise the necessary financial resources to complete the new facility and better serve the children and adolescents in their care.

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VCW Application at Colégio Sagrado Coração de Maria

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VCW for Clínicas Santa Madalena: Enhancing the Patient Journey Through CRM Implementation